I was commissioned by Balfour Beatty Capital to produce a limited edition direct mail inviting a select client group to enjoy the company’s hospitality at the 2012 Wimbledon Ladies Singles Final.
As with all direct mail, the direct approach always works best. I also was determined to have some fun.
Using a playful twist on a well known tennis saying, the invite was prestigious but with a sense of humour that matched the client and their invitees. The design was kept simple and elegant employing gold foil block onto pristine white GF Smith Colorplan. A winning solution for the client: 6-0 6-0.
Produced whilst employed by Make Complex Simple, Manchester.